It’s a testament to navigating the inevitable challenges and celebrating the triumphs that shape a company’s story. For us at Star Outdoor, this anniversary is a moment to reflect on a journey that began with a simple mission and has grown into a legacy of quality, partnership, and unwavering service.
It’s a story we are excited to share, built on relationships that have stood the test of time. We’ve captured the spirit of this journey in our 20th Anniversary video, and we invite you to explore the foundations of that story right here.
Every great story has a beginning. Ours started on the Sunshine Coast with a dedicated two-person team and a vital purpose: providing schools with high-quality marquees for essential sun protection. It was a humble start, driven by a passion for creating products that served a real community need.
A pivotal moment in our early days was securing our first major corporate order from McDonald’s. The celebration that followed was more than just excitement; it was validation that we were on the right path. Two decades later, we are incredibly proud that McDonald's remains a valued client, a partnership that speaks volumes about the consistency and trust we strive to build.
This client-first approach is the driving force behind our success. An incredible 90% of our top customers have been with us for much of our 20-year journey. This level of loyalty is a testament to the enduring trust and reliability we build with every single partner. At the heart of our company is a foundational ‘can-do’ spirit. When a client asks, "Can you do this?", our answer is yes, even when it requires pioneering a new solution.
There is immense pride in seeing our products across Queensland and Australia, providing shade and presence at iconic events like The Aussies and World Triathlon Series. We love being associated with events that bring communities together.
Our 20 years of experience have given us an unparalleled understanding of sourcing, manufacturing, and innovation. This expertise ensures we create products that are not only visually impressive but are built to last. The longevity of our products is no more evident than when a client calls us for a small spare part to refresh a frame or canopy that is over a decade old, revealing the significant product quality that we stand by.
This experience has been crucial in navigating the evolution of technology. We’ve embraced advancements that directly benefit our clients, moving from traditional methods to state-of-the-art digital printing and dye-sublimation. This allows for photorealistic graphics that are more vibrant and UV-resistant than ever before. On the design front, our use of online ordering makes the creative process faster and more precise. By pairing two decades of expertise with the best modern technology, we ensure our products don't just meet the market standard; they set it.
As we celebrate our past, we are firmly focused on the future. The next decade holds incredible promise, and we are positioning ourselves to be a key branding partner for the opportunities surrounding the Brisbane 2032 Olympics. From the games themselves to the growth in cafes, restaurants, and local businesses, we are ready for what’s next.
Thank you to our incredible team and to you, our loyal clients, for being the foundation of our success. We wouldn't be here without you.
Curious to see the faces and hear the voices behind our 20-year journey? Watch our anniversary video to share in the celebration.
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