Single-Sided is best for feather banners as it is light enough to be affected by the slightest breeze, causing it to flutter and capture attention. The objective here is to attract attention, so it’s best to use it for brand awareness and keep the message simple and easy to read in the continual movement.

Double-sided is made up of 3 layers – one printed layer on each side and a light-blocking material between the two (to prevent show-through). This makes it quite heavy, which can sometimes look a bit droopy on a feather banner if there is no wind to make it flutter. If using double-sided printed we recommend the teardrop shape as it remains taut at all times and drooping is not an issue.